Friesland Campina expanding its production capacity in Hungary
The €14 million investment will enhance the company's high added-value dairy production in Hungary
Friesland Campina Hungary, one of the leading dairy companies in the country is currently expanding its production capacities of its factory in Mátészalka, Eastern Hungary, which the company had already enlarged once in 2019.
The company, which produces iconic brands like Chocomel, Holland Masters and Completa produces in its Hungarian branch well-known local brands like the dairy dessert Milli or Pöttyös Túró Rudi, an iconic Hungarian delicacy – A candy bar invented in the 1960s, made of sweet curd cheese covered in chocolate.
The current production capacity enhancement was necessitated by the fact that the company’s Mátészalka factory is now approaching its current capacity limit. The expansion will be realized from a €14 million investment, and the focus is on enhancing the production of high value-added desserts and fermented milk products.
“We combine traditional Hungarian concepts with the latest available technologies and innovations,” CEO Péter Szautner told the Hungarian Investment Promotion Agency (HIPA) in a short video report. Mr. Szautner also highlighted that consumer habits are constantly changing and that the company is now monitoring the trends of rising demand for lactose-free, sugar-free, reduced-sugar-content products and adapting to these new trends. Mr. Szautner also added that they cooperate closely with local dairy farmers and that they see a great opportunity for growth in the dairy market of Hungary and the neighboring countries.
Friesland Campina Hungary currently employs 494 people and its annual profit, according to online company databases is €101.4 million. The new investment is expected to increase the company’s production output by 25%.
Here is the video report by HIPA.
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